forevertufc wrote:Ok I accept may have this wrong. But tell if numbers through the gates isn't the main income of a league 2 club, what is ? And if £200k could be spent on a training ground, why couldn't it have been spent elsewhere ? Please do try to answer it would help me understand how I've got this so badly wrong.
Depends which club you're talking about. In L2, the gate money is much more important than in the Premier League, but the advertising, the money from the big boys, the FA funding, sponsorship, private investment and a host of other things make up a big percentage of the income for small clubs like ours.
Re: the training ground cash, I'll give you an example which I'll bet you can relate to directly (if you can't, consider yourself the parent of an excellent child). Your boy comes to you with his laptop in hand. He spins it round and shows you the screen. The website displayed is the Nike iD page, and on that page is a £195 pair of customised LeBron XIs. They're lurid green with orange laces and glow-in-the-dark soles. He asks you for the cash to get them, for they shall make him the coolest kid in school. They'll ensure that he tries really hard in his exams and he promises he'll mow the lawn every Sunday for two months. You, of course, say no, because you don't have that kind of cash knocking about. A week later, your car goes in for its MOT. You take it to the Council place, drop off and head with the boy to the Sunshine cafe for a cup of tea to pass the time. An hour later, you get a call. It's the MOT place. They say that your car has failed, but that it's a simple £195 pound fix to get it a pass. You, of course, agree to the work (albeit reluctantly). Your nipper hits the roof. "But Daaaaaaaaaad", he protests, "you said you didn't have £195 knocking about!" He's right, of course, you did say that, but then, it was true. The thing is, you haven't got £195 for a pair of shoes, but you have got £195 to fix your car.
It's exactly the same here. We haven't got £200,000 for a striker, but we have got £200,000 for a revamped training ground.
It's similar to the situation with the pitch covers (although I don't necessarily disagree with you in so far as I think they would be a wise investment, if they work as you seem to think they do, which is entirely probable). Thea is sufficiently wealthy that, were she so minded, she could offer us a playing budget this year of £5,000,000. We could go around, throwing money at players left, right and centre. We could sign O'Toole from Rovers for half a million and pay him five grand a week. We could sign Constable and Midson and Renshaw and O'Kane and Duke and all manner of excellent players. But that's not a sustainable business model for lower league football. It's been proven time and time again. Sure, if you do as Plymouth did and as Swindon do about three times a season and as Portsmouth have done and spend miles beyond your means, your option is to live a good life for about 5 minutes, then have to struggle like crazy and royally shaft about 500 local businesses in order to claw back any semblance of your former selves.
Accordingly, Thea must set a budget at the start of the season and that budget must be rigidly adhered to (with certain emergency exceptions). If we go to her for £25,000 for pitch covers in November, and she says yes, then what happens when we go to her in January for £100,000 for a superstar striker? She can't say no, she's already said yes once before, and besides, an extra £100,000 to a woman worth £15,000,000 and rising really isn't much at all. That's like asking me or you for a fiver. It's exactly the same reason that all rich people say no to all charity requests. I imagine Thea must get 10,000 letters a week from strangers begging for money. Little Timmy needs a brain operation. Little Johnny wants to swim with dolphins before he dies. Little Jack needs braces etc. If she says yes to Timmy, she can't say no to Johnny and before you know it, she's given away all her money to worthy causes. Very noble and I'm sure it's what a good Christian would do (they're never hypocritical, are they, religious sorts?), but not really the point.
As I say, I think pitch covers might be a bit of an exception to the rule, in so far as a £25k investment will last for a long time and will likely pay for themselves in a few years. That said, I can also see why Thea might have made the decision that they weren't sufficiently exceptional to warrant breaking the rule at all.
This truth follows for things like sacking managers. All season I've been telling people (correctly) that we can't sack Knill because we can't afford it and that sacking him will relegate us for sure. That was absolutely the case, and we're seeing the fruits of that in things like the signing of Danny Stevens and our failure to resign Marquis, it's coming home to roost now. No, it's not right to say that if we've got £100k to sack Knill that we've got £100k to give Knill to spend on transfers (for the reasons aforementioned). I didn't think we'd dispense with Knill this season, but then I underestimated the depths to which some members of our Board would sink.
Anyway, that's how it works, any questions?
Matt.